Jussi-Pekka Erkkola
Digital Marketing | New Media | Communications
I'm a web junkie and internet driven communicator and marketer working at Valio (ex-Nokia). I enjoy sports (especially biking), popular culture, video games, good food and great company. If you have any questions, please drop me an email or give me a call:
- jerkkola@gmail.com
- +358 40 802 3405
(Looking for my MA thesis / gradu on social media in Finnish? Sosiaalisen median käsitteestä)
Updates
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The Pace of Modern Life http://t.co/NXjkBbNLg5
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The LEGO® Movie - Official Teaser Trailer [HD] http://t.co/1O7IHlDzDv
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RT @Haarniala: Miellyttävä #rwd toteutus tässä! “@slamaki: Nuorten suosituimmat sosiaalisen median palvelut #suomisome #tutkimus http://t.…
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@ottomatias ei tullut.
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[Tähän jotain nokkelaa]. Safkassa kesti 45 min. (@ Midhill Brgr w/ 2 others) http://t.co/4TaEvLv7o7
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IT departments won't exist in five years - Computerworld http://t.co/lFCVg7LLRM
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Taste of Helsinki - Gaijin pork belly http://t.co/N75wArsMwT
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Njam! (@ Taste Of Helsinki w/ 4 others) http://t.co/Hp7qvvXT4r
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I'm at Savu Restaurant (Helsinki, Finland) http://t.co/OCtvSPySgp
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RT @bradfordcross: 'fail fast' really ought to be 'learn quickly' - you have to learn and get it right, not just get it wrong and roll the …7 days ago from web | Reply, Retweet, Favorite
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Maikkari mainostaa taas omia verkkopalvelujaan artikkelissa ilman disclousausta -> http://t.co/DWdi0jb3BC
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Tali @ evening run #helsinki http://t.co/3VK5VChOQ1
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You ask why. There is no reason #coors http://t.co/47j4ujenjB
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Mary Meeker’s mind-blowing Internet statistics contain at least one unsubstantiated ‘fact’ | VentureBeat http://t.co/OyhImbTpah
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I'm at Ravintola Meche - @meche_ravintola (Helsinki) http://t.co/5H4r1sqStf
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Amazon and Google Reveal the Glorious Future of Shopping http://t.co/K6DkQpwK7C via @slate
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Spoilaaminen on nykyajan tabun rikkomista http://t.co/ndqIZ7u0AQ
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@attep Onnittelut hienosta listasijoituksesta vuoden viestijä -kategoriassa! #procomday
Posts
Profile
Summary
I'm a web junkie and internet driven strategist, communicator and marketer. In my current role I'm heading Valio's digital marketing strategy and also the web and mobile service development.
My professional interests are related to internet, business, media, online communities, interaction, marketing, communications, information technologies, design and the complex intersection of the above-mentioned topics.
My professional interests are related to internet, business, media, online communities, interaction, marketing, communications, information technologies, design and the complex intersection of the above-mentioned topics.
Experience
- Sept 2012 - PresentHead of Digital Marketing / Valio
- Aug 2011 - PresentDigital Marketing Manager / Valio- Heading Valio's mobile and online service development - Responsible for Valio's digital marketing strategy
- Mar 2011 - PresentMarketing Manager, Social & Digital Media / Nokia- Social marketing community lead at Nokia, global - Development and execution of social media and digital marketing strategies, tools and frameworks - Development of online and social measurement and KPI framework - Planning and execution of digital and social marketing activities and campaigns
- Feb 2007 - PresentDigital Marketing Manager / Nokia- Orchestrating Nokia's social and digital media activities globally - building online strategies and metrics development - consulting business units - campaign work and site building - engagement and advocacy activities - Also tweeting on @nokia and working on facebook.com/nokia and youtube.com/nokia.
- Apr 2004 - PresentNew Media Specialist / NokiaDeveloping Intranet, introducing Enterprise 2.0 technologies to Nokia, internal community management, designing and working on web sites and service concepts both external and internal, content creation, event management, strategy and guideline creation and communications consultancy.
- Jan 2004 - PresentExternal Consultant / Nokia Mobile Phones
- Nov 2003 - PresentWeb designer / University of Tampere
Education
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2010 - 2010Harvard Business SchoolTaking Marketing Digital
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2005 - 2008Taideteollinen korkeakoulu - Konstindustriella högskolanMA in New Media in New Media, International Design Business Management (IDBM), Futures Studies
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2001 - 2004Jyväskylän yliopistoBA in Communication studies in Speech Communications, PR & Organizational Communications, Multimedia, Leadership & Management
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2000 - 2001Tampereen yliopistoComputer science
Additional Information
Websites: